According to Dorsett Hospitality International, fostering active communication between a hotel and its guests is as important, if not more so, than ranking highly on TripAdvisor. By focusing on management responses, Dorsett has lived by this mantra and shown its guests how much the hotel group values feedback. Watch the video below to hear how Dorsett’s success is not only a reflection of the service it offers, but also a reflection of how hard the property works to manage its online reputation on TripAdvisor.
Posts tagged ‘hotels’
After a successful Certificate of Excellence celebratory bash in London on Wednesday evening, the TripAdvisor for Business team headed back across the Atlantic to host a second party in New York City on Thursday.
May 2012 marked the launch of TripAdvisor’s third round of Certificate of Excellence awards. This year, an even greater number of businesses provided exemplary service than during the previous year. As a result, even more accommodations, restaurants, and attractions were awarded a 2012 Certificate of Excellence. And what better way to honor these winners than to throw a cocktail party on top of the Ink48 Hotel in Manhattan. New York City winners braved sweltering summer temperatures to attend the party at Press Lounge – Ink48’s 16th floor outdoor terrace and indoor lounge – and were rewarded with stunning views of the Manhattan skyline and the Hudson River.
With champagne in hand, 180 guests assembled on the outdoor terrace, where Julio Bruno – TripAdvisor’s Global Vice President of Sales – toasted the winners. Julio congratulated the winning hotels – which ranked in the top 10% of all accommodations listed on TripAdvisor – as well as the winning restaurants and attractions.
Proud Certificate of Excellence winners mingled and enjoyed cocktails and appetizers as the sun set over Manhattan. Winners also celebrated with Ollie the Owl, who dressed up for the occasion and donned his signature bowtie. At least one winner managed to land a kiss on Ollie’s beak; rumor has it that Ollie blushed beneath his feathers.
The TripAdvisor for Business team thanks New York City winners who attended this year’s cocktail party and extends its congratulations to all Certificate of Excellence winners worldwide. Stay excellent – we hope to see you at next year’s party.
To see all of the photos from the party, go here.
With more Certificate of Excellence winners than ever before, we thought it would be great to celebrate with some of these amazing businesses! Our first stop was in London, at the modern Spanish restaurant Aqua Nueva, where 260 accommodations, restaurants and attractions accepted their Certificate of Excellence award. The winners were treated to great weather and views of central London atop two beautiful terraces. Guests enjoyed modern Spanish cuisine, as well as a signature TripAdvisor cocktail called the “Certini of Excellence.” And Alison Copus, Vice President of Marketing, TripAdvisor for Business, was on hand to congratulate the winners on their award and joined everyone for a group champagne toast.
TripAdvisor for Business Vice President of Marketing, Alison Copus, joins the Certificate of Excellence winners in a group toast.
Throughout the evening, Ollie mingled and posed for photos with the winners. Everyone also had the chance to have their photo taken with their award behind various backgrounds of their choice. Here is a slideshow of a few of our favorite shots:
To see all of the photos from the party, go here.
Congrats to all of our winners, and check back for a recap on our Certificate of Excellence party in New York City!
With almost a billion users from around the world, Facebook is a great place to showcase your TripAdvisor reviews and awards, and spread the word about your property far and wide. Adding a TripAdvisor widget to your Facebook business page makes it easy for prospective and loyal guests to read your property’s reviews. The same TripAdvisor widget that goes on your website can also be used on your businesses’ Facebook page.
Since Facebook launched Timeline for business pages, the process for adding a widget has changed a little. We have created a new step-by-step guide on how to share your TripAdvisor reviews with your Facebook fans that factors in timeline-related changes.
See “How to add TripAdvisor content to your Facebook page” to start sharing your reviews on Facebook today!
We are excited to announce the 2012 Certificate of Excellence Awards, given to highly rated hotels, restaurants and attractions around the world.
“From exceptional accommodations in Beijing to remarkable restaurants in Boston, we want to applaud these businesses for offering TripAdvisor travelers a great customer experience,” says Christine Petersen, president of TripAdvisor for Business.
How are the winners determined?
The winners are determined by those who matter the most – your guests. The key to winning the award is consistently excellent service: properties had to maintain an overall ranking on TripAdvisor of four out of five. The volume of reviews in the past 12 months was also a determining factor.
Is this award different than the Travelers’ Choice Awards?
Yes. The Certificate of Excellence Award is an extension of Travelers’ Choice. While Travelers’ Choice recognizes the top 25 properties or destinations in different categories and geographical locations, the Certificate of Excellence award focuses on hotels, restaurants and attractions that provide exceptional customer service and consistently receive positive reviews from their guests.
In addition to receiving the certificate in the mail, winners will receive an e-mail notifying them that they have won the award. A 2012 Certificate of Excellence widget will also appear in the Management Center under the “Online Marketing tools” section.
Congrats to all of the winners! Check back here tomorrow for tips on how to promote your Certificate of Excellence Award!