Certificate of Excellence winners keep the celebrations going

All over the world, Certificate of Excellence winners are commemorating their success. Check out the gallery below for some snapshots of shiny new plaques, proud team gatherings and joyful parties … and save us some cake!

Don’t forget, winners can download Certificate of Excellence Award widgets for their websites, along with other promotional tools, at www.tripadvisor.com/widgets. If you didn’t win in 2013, don’t be discouraged. Nearly half (49%) of our winners were new this year! Learn more about how to earn TripAdvisor awards here and this could be you next year:

This slideshow requires JavaScript.

2013 Certificate of Excellence winners share the news

The 2013 Certificate of Excellence Award winners have been announced. And properties across the world, of all sizes, are celebrating the thrill of victory!

From intimate B&B’s…

To upscale resorts…

From high above the earth…

Back at sea level…

…and below the surface.

From casual eateries…

To luxurious restaurants…

Businesses everywhere are sharing their news.

Congratulations to the 2013 Certificate of Excellence Award Winners. Go ahead and celebrate – you’ve earned it!

Winners can download a Certificate of Excellence Award widget for their websites at www.tripadvisor.com/widgets

Going green? Get recognized with the GreenLeaders Award and Widget

In a recent TripBarometer by TripAdvisor survey, travelers and accommodation-providers both agreed that eco-friendly travel is important.*

TripAdvisor has launched our new GreenLeaders Program in celebration of the eco-friendly practices that accommodations are implementing!  It’s our way of recognizing properties that are adopting green practices.

If you’d like to participate in the GreenLeaders Program,
the first step is to complete an application at green.tripadvisor.com. Based on your application, you may receive a GreenLeader Award – either Partner, Bronze, Silver, Gold or Platinum. If you receive an award, a certificate for your front desk will be sent to you and a badge will appear on your TripAdvisor listing page to help travelers identify your accommodation as eco-friendly.

Here are a few more things you should know about the GreenLeaders Program:

- It’s a completely free and voluntary program – just submit an application at green.tripadvisor.com (you must be a verified business representative)
- It’s currently open to hotels and B&B’s in the United States, with plans to expand to other countries soon
- Awards are valid for one year and properties can reapply annually
- Award levels are determined based on the extent of green practices you have in place

Winning properties can celebrate by adding the GreenLeaders widget to their own websites. To get yours, visit www.tripadvisor.com/widgets. The widget will live on your website until your GreenLeaders Award expires. If you win another GreenLeaders Award in the future, the widget will automatically refresh to your new level.

Have you been going green? Get the recognition you deserve and attract more eco-friendly travelers! Visit green.tripadvisor.com to get started or check out our two-part interview with Jenny Rushmore, TripAdvisor’s Director of Responsible Travel (Part 1 | Part 2) for helpful tips.

*TripBarometer by TripAdvisor, January 2013, www.tripadvisorTripBarometer.com

Showcase a five-star review – right on your website

Great news! You can now display your most recent five-star review title right on your own website. The new Rave Review Widget is available to establishments that have recently received outstanding traveler reviews on TripAdvisor and are in good standing on the site.

How does it work? Download the widget from the TripAdvisor Widget Center and follow the instructions on the page to add it to your site. Once live, the widget will display a scrolling title of your most recent five-star review. The title will automatically update each time you receive a new five-star write-up. Travelers will be able to click the widget to see all of your reviews on TripAdvisor.

“TripAdvisor’s Rave Review product makes it quick and easy for business owners to showcase their well-earned, positive reviews to potential guests,” says Christine Petersen, president of TripAdvisor for Business.

To show your TripAdvisor ranking, rating or more reviews, consider adding another widget to supplement the Rave Review tool. Other free marketing resources include the popular Review Snippets widget, Recommended On and Bravo! badges and What’s Nearby tools.

Louvre Hotels Group adds TripAdvisor content to new sites

In January, Louvre Hotels Group announced the launch of new web sites for its Premiere Classe, Campanile and Kyriad brands. As part of this relaunch, the Group partnered with TripAdvisor to display each property’s rating and five most recent reviews on these brand pages.

According to Louvre Hotels Group, a key objective for the new sites included simplifying customer interactions. TripAdvisor ratings and reviews were incorporated to improve customers’ online experience – putting all of information they need in one place. The Group also hopes to improve online conversion rates through the transparency of the reviews and by leveraging TripAdvisor’s reputation.

When asked about the partnership with Louvre Hotels Group, Maud Larpent, Senior Manager, Partnerships at TripAdvisor said: “This initiative demonstrates the Group’s commitment to transparency and means that visitors to the brands’ websites will be able to base their booking decisions on the views and opinions of travelers. We are also looking forward to helping Louvre Hotels Group collect feedback from their customers and to working with hotel management to highlight the importance and influence of their responses to customer comments.”

To learn more about displaying TripAdvisor content on your own website, visit www.tripadvisor.com/widgets.

TripAdvisor ratings and reviews on the newly launched Campanile website

Travelers’ Choice Hotel Award Profile: Casa Sirena

Casa Sirena, a 6-room B&B on Mexico’s Isla Mujeres, has been named to the 2013 Travelers’ Choice Hotel Lists for Top 25 B&B’s in the World (#17) and Top 25 B&B’s in Mexico (#1). Owner Steve Broin recently wrote a Management Response that demonstrates his commitment to guest satisfaction: “It is one of my greatest pleasures when hotel guests become good friends who visit again and again…”

Based on this comment, it’s not surprising to see that over 98% of travelers have rated their Casa Sirena experience as “Excellent,” helping the property win a Traveler’s Choice Award for the second year in a row.

Casa Sirena has excelled at promoting its new Travelers’ Choice award. On Facebook, they are featuring a picture of their Travelers’ Choice standing: www.facebook.com/casasirena. Past guests are able to “Like” the photo and add encouraging comments. Casa Sirena is also using TripAdvisor’s Facebook app to showcase its reviews and accolades to people who visit the business’ profile.

The B&B has shared the good news on its website, too. The Travelers’ Choice award is displayed on the main banner and a widget has been added to the site footer. Casa Sirena markets its amazing reviews by including a TripAdvisor review widget on its home page as well.

Congratulations to Casa Sirena on its 2013 Travelers’ Choice selection! To view the complete list of winners, visit www.tripadvisor.com/travelerschoice.

Casa Sirena’s home page with TripAdvisor awards and reviews

Celebrations All Around

Across the globe, business owners like you are celebrating their success on TripAdvisor with colorful stickers, award plaques and much more. How will you celebrate your achievements?

Watch the Celebration Video:

►

New webinar on 9/27: TripAdvisor + Facebook

Research shows that people want to personalize trip planning with recommendations from family and friends. So what does that mean for you?

In this webinar, you’ll learn about:

• TripAdvisor’s innovative data integration with Facebook
• Why you should engage the Facebook audience of nearly a billion monthly users
• How to engage existing fans and make new ones by showcasing your TripAdvisor reviews, photos, and awards on Facebook

Be ready to ask questions, too! There will be a 15-minute Q&A after the presentation.

Click here to register for the “TripAdvisor + Facebook: Making Social Media Work For Your Business”webinar.

Share your TripAdvisor reviews on Facebook

With almost a billion users from around the world, Facebook is a great place to showcase your TripAdvisor reviews and awards, and spread the word about your property far and wide. Adding a TripAdvisor widget to your Facebook business page makes it easy for prospective and loyal guests to read your property’s reviews. The same TripAdvisor widget that goes on your website can also be used on your businesses’ Facebook page.

Since Facebook launched Timeline for business pages, the process for adding a widget has changed a little. We have created a new step-by-step guide on how to share your TripAdvisor reviews with your Facebook fans that factors in timeline-related changes.

See “How to add TripAdvisor content to your Facebook page” to start sharing your reviews on Facebook today!

Businesses share the news of their Certificate of Excellence Award

TripAdvisor’s Certificate of Excellence Awards have created quite a buzz on the web and social networks! Thanks to all winners who have shared the news on sites such as Twitter, Facebook, Pinterest, their business’ blogs and news wires!

Here’s a sample of just a few of the ways people have shared the news: 

This slideshow requires JavaScript.