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Coming soon: TripAdvisor Connect

A new way to promote your accommodation on TripAdvisor

In late 2013, TripAdvisor will launch TripAdvisor Connect, an online platform that will give independent hotels and B&B’s of all sizes the ability to participate in meta search pricing display. They will also have access to simple online tools to help analyze advertising results and encourage more user reviews through automated post-stay review collection emails via compatible internet booking engines.

Jean-Charles Lacoste, TripAdvisor’s Vice President of Direct Connect Solutions, explains: “Major online travel agencies and hotel chains have been able to bid for traffic on TripAdvisor for many years and we have provided channels for review collection. Now, TripAdvisor Connect will provide automated and self-managed versions of these services to hundreds of thousands of independent hotels and B&Bs.”

To be eligible to participate, accommodation providers must have an active Business Listings subscription and provide real-time rates and availability along with the ability to book online via a TripAdvisor certified internet booking engine. Confirming that your internet booking engine has been certified will help you get up and running faster when TripAdvisor Connect launches.

For more information about TripAdvisor Connect, accommodation owners should visit the Management Center.

Internet booking engine representatives, sign up now to become a TripAdvisor Connect Premium launch partner and participate in PR and marketing campaigns! Learn more here.

2 Comments Post a comment
  1. Susan Fullerton #

    Hi;

    I have received your email below and wonder if our internet booking engine has been “certified”.

    Could someone please let me know?

    Thank you

    Susan Fullerton

    Chipman Hill Suites

    July 12, 2013
    • trip4biz #

      Hi Susan –

      Great question! We’re in the process of certifying internet booking engines and will be sharing a full list later in the summer.

      In the meantime, we’d recommend contacting your internet booking engine representative to confirm if they’ve signed up for TripAdvisor Connect.

      Thanks!

      July 12, 2013

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